10-Franchise: #1 Propel Your Franchise 9/18/14

Fast Launch (or Propel!) Your Franchise: Do you want to be in business by the end of the year? Do you own a franchise now and are looking for ways to boost sales, cut costs, or reduce your hours? Spend the morning with CBP and FranNet of Virginia in Reston on September 18 from 8am to noon. Two tracks Register for the track that you would like to attend.: 1) Propel your Franchise for current franchise owners or 2) Start a Franchise for those considering opening a franchise. Learn from experts in the franchise field. Please arrive on time. Cost: $35 ADVANCE (**PRICE INCREASES ON 9/17/14 TO $45). VENUE: Reston Association, 12001 Sunrise Valley Dr, Reston, VA 20191 Event Itinerary & Speakers: Event Itinerary & Speakers: Keynote: • 8:30 – 9:30 AM General session – How to be successful in franchising (Rocco Fiorentino, Heather Rosen, Sonja Caison, Debbie Dever) Start up track (Fast Launch): • 9:45-10:30 How to find the best franchise business - key considerations (Heather Rosen) • 10:30 – 11:15 Selecting the correct business entity and considerations in forming a partnership (Keat Bhutani, Libo Suen - SBA) • 11:15 – 12 noon The fear factor – how to get unstuck (Marvin Powell) Propel your franchise track: • 9:45 – 10:30 Building a business that can run without you (Sonja Caison) • 10:30 – 11:15 Scaling up while cutting costs – when and how (Rocco Fiorentino) • 11:15 – 12 noon – Boosting sales through PR and marketing (Mark Stephens – CBS Radio, Debbie Dever, Shawn Flaherty) Biographies: -Rocco Fiorentino, president and CEO of Benetrends; a director and board member for Swiss Farm Stores and Saxbys Coffee; and former area developer and multi-unit franchisee of Krispy Kreme Doughnuts for Pennsylvania, New Jersey and Delaware, board member of International Franchise Association and IFA Multi-Unit Conference -Heather Rosen, a FranNet franchise specialist and franchisee and former lawyer who helps people identify the right franchise based on skill sets, goals, and financial capabilities -Sonja Caison, award winning and top performing franchisee of The Cleaning Authority and assistant director of the Virginia Women’s Business Center who was the Smart CEO Magazine Brava Award Winner for 2014 -Debbie Dever, award winning and top performing franchise owner for 23 years with direct mail/integrated marketing franchise Money Mailer -Marvin Powell, founder and CEO of Coach Powell Training and Development, and author, lecturer, and financial professional who helps business leaders achieve their business and personal development goals -Keat Bhutani Founder and owner of Axxis Financial Group based in Silver Spring, MD serving clients in the DC Metro are and throughout the US. Keat has over 15 years of accounting/financial experience in multiple industries including franchises and he uses this vast experience to assist clients in managing their personal and business finances. In addition to the CPA and accounting services, there is a heavy emphasis on consultation, planning and advice. -Shawn Flaherty President of Creative Strategies Public Relations, a firm she founded in 2008 which focuses on helping companies and nonprofits tell their stories better. She has more than 20 years of public relations and communications experience that has included working for a Fortune 50 company, a foundation, association, and research non-profit. Her award-winning client work has touched national and local issues, including business, public policy, housing, health, and child welfare issues. Complementing her PR work, Shawn also co-owns Speedpro Imaging Northern Virginia, a franchise which delivers high-quality large format printing such as signs, posters, banners, trade show exhibits, wall murals, and vehicle wraps. At Speedpro, she is helps customers use large-scale communications to build their brands. -Mark Stephens, CBS Radio Cancellation Policy: Participants whose checks are returned for insufficient funds will be charged a $35 fee. Participants who have paid for a class and do not cancel at least 24 hours in advance, will forfeit their entire payment. Participants who have paid for a class, and cancel in a timely manner, may apply their funds to a future Women's Business Center (WBC) class within 30 days of the original class date. After thirty days, all funds are forfeited. Participants wishing to receive a refund will be charged a 10% administrative fee. This event is held at the Reston Association, 12001 Sunrise Valley Dr., Reston, VA 20191.

To register & for more information visit www.cbponline.org

Fee: $ 45.00